Corporate audio-visual productions. That’s what we do.
Regional target audiences. That’s who we know.
Connecting with rural Australia is a unique job. Anvil Media understands the extraordinary positioning of the regional market. Since 2000, more than 60% of our corporate audio-visual production projects hailed from the agribusiness sector.
Our experienced corporate audio-visual producers have engaged rural audiences through:
corporate videos for large regional government bodies
Working in tough climatic conditions, travelling to remote areas, managing restrictions in technology and distribution, and-at times-held to resolutely low budgets, we have produced world-class audio-visual productions that have left our clients gobsmacked.
Our professional video production services can do the same for your target audience.
From one Australian to another
Anvil Media’s executive producer and founder, Darryl Anderson, knows how to talk to farmers and primary producers. His parents will tell you that one of his first words was ‘tractor’.
Darryl left his family-owned dairy and broadacre farm near Dubbo, NSW, to study a Bachelor of Agricultural Economics at the University of Sydney. For most of the 1990s, he was a researcher, reporter, producer, and occasional host of Australia’s popular rural affairs program, Cross Country.
He also worked as a news reporter in the Channel Ten Sydney newsroom, specialising in rural and environmental stories (when he wasn’t filming important yarns about aliens stealing pets).
In 2000, Darryl established Anvil Media, an audio-visual production agency with a difference. Darryl recognised the need for a media production agency with an approachable culture and the ability to deliver high production values to rural Australia.
Since 2000, Anvil Media has delivered audio-visual productions and successful media strategies for a ‘Who’s Who of Australian Agriculture’:
Meat & Livestock Australia (MLA)
Australian Government Department of Agriculture and Water Resources
Australian Egg Corporation Limited (AECL)
Consolidated Pastoral Company (CPC)
Australian Wool Innovation Limited (AWI)
Grains Research & Development Corporation (GRDC)
NSW Department of Primary Industries
BASF Crop Protection
Adama Australia (formerly Farmoz)
Virbac Animal Health
Horticulture Australia Limited
Pork Australia Limited.
We really understand regional and rural audiences
Our corporate audio-video producers understand the rural market has a unique culture that hinges on:
agriculture – modern farming methods and the social fabric of farming families
industry – where mining and manufacturing are the lifeblood of many regional areas
community – where local volunteers contribute millions of dollars worth of social capital each year.
Understanding these values helps us represent the spirit of Australia in your audio-video production. Make the right emotional connection with your audience.
Contact us on 1300 768 101 (local call rate) or to discuss how Anvil Media’s specialist expertise in country communications will help your business make a great impression.